"This is a really exciting time for Concordia University Chicago Athletics," Vice President for Student Life and Intercollegiate Athletics, Jeff Hynes, said. "This is so much more than creating a new logo; we are creating a brand for Concordia Athletics. A brand that is rooted in tradition, by building off of our previous logo that we have used for more than 30 years, as well as being intentional about connecting with our Christian mission."

In addition to introducing a new Cougar head, the University has also revealed a new font style for "Cougars" and "Concordia" that will be represented on athletic uniforms throughout the department in the months to come.

"I am excited that our new brand reflects the mission of the University with the cross being represented in Cougars and Concordia," Director of Athletics Pete Gnan added. "I am excited for the new look to the Cougar and appreciate all the time and effort everyone put into helping to create our new brand."
 

The new logo release comes on the eve of Concordia-Chicago's 2018 homecoming weekend, and ties in with the 85th anniversary of the inception of CUC's beloved mascot, Charlie T. Cougar.

To learn more about the history of Charlie T., visit We Are the Cougars!